tonnes of coffee grounds annually
Hong Kong generates 12 tonnes of spent coffee grounds per day, creating massive landfill pressure.
sent to landfills
Only 7% of food waste is recovered annually, with coffee grounds overwhelming landfill capacity.
tonnes globally each year
The global scale of coffee waste presents both a challenge and an opportunity for circular solutions.
Coffee grounds sent to landfills emit greenhouse gases, deplete limited space, create odour, and generate harmful leachate. Despite being biodegradable, landfilling coffee waste is neither sustainable nor environmentally ideal.
Coffee ground soap with natural antioxidants, exfoliating properties, and biodegradable packaging
Reduce Hong Kong landfill waste through circular economy practices and waste up-cycling.
Educate people on sustainable practices and the importance of being eco-friendly.
Donate soap bars to organizations helping ethnic minority families and create jobs.
Collection
Collect spent coffee grounds from 650+ local cafes and coffee shops across Hong Kong, following EPD waste collection regulations.
Production
Transform coffee waste into premium soaps using natural ingredients, organic oils, and sustainable production methods.
Impact
Eco-luxury Wellness while supporting ethnic minority communities.
SDG 12 goal is to ensure sustainable consumption and production patterns.
SDG 10 goal aims to reduce inequality, reduce income and opportunity inequalities within and among countries.
SDG 8 purpose to promote inclusive, sustainable economic growth and decent work for all.
Natural exfoliation
Antioxidant protection
Deep moisturization
Improved circulation
Upcycled coffee waste
Biodegradable formula
Zero plastic packaging
Local sourcing
Supports local cafes
Creates EM jobs
Soap donations
Community education
Tonnes of waste diverted from landfills annually
Soap donation supporting ethnic minority families
Raising awareness by addressing waste issue in Hong Kong and worldwide
Spread the impact of food waste
Our goals to reduce food waste aligns with the Hong Kong Government and UN.
Many ethnic minority families in Hong Kong face financial challenges due to high rental rates, larger household sizes, and remittances to their home countries. These factors often prevent them from affording basic necessities.
For every bar sold, we donate soap to organizations helping low-income ethnic minority households. We also create employment opportunities for ethnic minority community members in our production process.
Soap Donations
Supporting hygiene access for families in need
Job Creation
Employment opportunities for EM community members
Community Partnerships
Collaborating with organizations serving EM families
✓ Reduce Hong Kong landfill waste significantly
✓ Support circular economy practices
✓ Set benchmark for eco-conscious luxury
✓ Support low-income EM families
✓ Create meaningful employment
✓ Educate on sustainable practices
✓ Support local coffee businesses
✓ Build sustainable supply chains
✓ Drive regional economic growth
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